Like anyone who is young and has a thriving business, I get asked this same question over and over again… what is your SECRET to success. Well, I don’t have any secrets and I think that was very evident when I spoke at the Come Together Event last Thursday with Jordan and Amy Demos. I openly admitted that not only do I not have secrets and that I am also full of insecurities just like everyone else! However, I also shared about how blogging IS a secret weapon for my business…. but it’s a secret I’m willing to share because I want EVERYONE to have a blog success story like ours!
Why would I want EVERYONE to have the same success as me? Well, for starters, that’s the kind thing to desire for others and secondly, my blog is what initially starts my relationships in my business and the relationships in my business are how I slowly but surely impact the world. I don’t know about you but I think our world could use a little “impacting”!!! I want EVERYONE to hear my heart behind this blogging phenomenon that has totally rocked our business and I want everyone to have the tools they need to make a CHANGE happen in their business!!
Today we’re announcing that for a LIMITED TIME we have the recordings of both of our 90 minute talks available for purchase!!! We have been asked over and over again “Can you please record these things because I can’t come!!” and so we listened and we did just that!! The first 99 videos sold are only $99 for 3 hours of teaching content straight from the event! After those 99 are sold, the price jumps to $129 for the next 99. If you’re not sure what to expect from this, here’s a little preview!!
So you’re probably thinking “Ok, tell me the 3 Blogging Tips That I May Be Forgetting!” already! Here you go! When I was giving this talk, I tried to take note of when people nodded their heads the most and when they perked up and really started scribbling down notes! This showed me what information was brand new to them and what I could share with you guys! I can’t share it ALL simply because my talk was 90 MINUTES long but I can share 3 things that bloggers are constantly forgetting!!
This is one of the most simply ways to make your blog post searchable in google! Use your keywords and commit to NEVER having a blog post that has a URL that ends like this: www.katelynjamesblog.com/p-1245. That’s not good and it’s SO not helpful to your SEO! Don’t know how to customize your permalink? Here’s a screenshot for WordPress users!
This is actually a thing! I normally share one link or image of my blog post for the next day around midnight the night before because 1. There may be less people online but that means there is less competition for engagement and 2. There are people on the west coast and across the pond who are still online during that hour! Why not take advantage of it! I normally wake up with some likes, comments and maybe a share or two. That jumpstarts my facebook marketing for the day!
Create a mission statement for your blog and filter EVERYTHING through that mission statement! I’m realizing more and more just how IMPORTANT this is!! My blog is a very valuable part of my business and I want to make sure I’m filling it with content that pushes my overall vision forward and isn’t confusing my readers.
I hope this was helpful! If you want to hear MORE tips about blogging and how it basically catapults every workflow in my business, you can have 90 MINUTES of me talking about that topic by clicking HERE! Keep scrolling to see some behind the scenes of the event and some personal takeaways but before you do that, there are some helpers and sponsors that we just HAVE to thank!!!
Ty and Ash…. Well, Tyler and Ashley, we just call them that for short! :) These two make up HERRINTON WEDDINGS and they have done SO much for us the past year when it comes to the video side of our business! We can always count on them and we’re so thankful for them!!!
BIG thank you to Creative at Heart for sponsoring our pizza party!!! We couldn’t have done it without you! We love what you stand for and we loved introducing so many new creatives to the amazing “Creative at Heart” community!!
Another BIG thank you to PASS for 1. Making my life easier on a DAILY basis and 2. Helping us sponsor the bar! These guys are good to us and we’re so thankful that they were on board last week. For those that have never heard of PASS, this program basically simplifies everything about my image storage and organization! Because of PASS my images are backed up for 10 years, I have a “online portfolio” gallery where I can access my best work CONSTANTLY and my clients have gorgeous galleries for their images!!
Other HUGE thank you’s to:
HH BOOGIE (These boxes are Amazing!)
BOBBI & COREY FOR ALL OF THEIR HELP WITH FOOD!
STEVENSON RIDGE FOR BEING THE BEST VENUE TO HOST OUR FIRST “COME TOGETHER EVENT”!!!
I’m so excited to share this final 2020 Wedding with you all!! It’s a special one! We photographed this beautiful wedding day on our own 10 year anniversary! Ten years ago on this day, we were celebrating in my parent’s backyard under a massive white tent too! This was my brother-in-law’s baby sister’s wedding day and celebrating with the Malizia family was such a treat! They are a family MADE for weddings!
Well, I realize this isn’t normal for KJ! I don’t shoot portraits these days but this session was my first non-wedding shoot with my new Canon R6 and I’m obsessed with how these images turned out! It was the most perfect evening for this early fall shoot and the light was incredible!
I’m so excited to share another addition of Student Spotlights from our KJ Education community! It’s so funny to us, but quite often, we find that our friends who know us in everyday life but aren’t in our industry really have no clue what we do! They think we shoot 10 weddings a year and that’s the extent of our work these days but oh… that couldn’t be further from the truth!
When we first decide if we’re a good fit with our potential KJ Couples, we’re looking for a few things…. one of those things is that this couple keeps joyful! We’ve found over the years that couples what take themselves super seriously aren’t always the best fit for us! We love it when couples let their guard down and allow us to get to know them during their engagement session.
For some photographers, bridal details seem like a fun part of the wedding day… but for many others, it’s stressful. It’s the part of the day that throws them off, makes them wonder if they’re actually artistic and leaves them feeling flustered and panicked because they never get everything done in the time they have allotted for detail shooting. In my opinion, this is a REALLY tough way to start a wedding day.
Oh, this wedding day!! What a beautiful Texan dream! I met Melanie when she attended one of our workshops years ago in our home. She had the sweetest spirit and such a kindness about her. I remember loving how she made personal marketing her own and did headshots in a pile of Skinny Pop!! I loved her creativity and her ability to envision what she wanted in her brand.